To show the versatility of IKEA, we sent out a new commercial every day on television.
That’s 365 unique commercials a year. Role: Art Director



RECOGNITION: Silver and one nomination at the Eurobest / Silver at the Epica Awards Nomination at the Tomorrow award / Nominatio at the Art Directors Club Nederland / Contagious magazine - Issue 28/Q3 2011 /Advertising Age/ Global News, May 16, 2011 / 2013 Newsjacking: The Urgent Genius of Real-time Advertising. Book